Glancing through ShopKo’s advertising flyer for the week, Jill Schoon stopped when she saw the “buy one, get one for one cent” offer on canning supplies.
An avid canner, it was an offer the Duluth woman couldn’t pass up.
So on Monday, she sent a friend to the Duluth ShopKo to get a couple of cases of 12 wide-mouth, quart jars for her. Since they typically sell for about $10 a case, she’d get two for the price of one.
What a deal.
After the purchase, she asked her friend how much he had paid for the jars. He said $19.99 for the first case, a penny for the second.
She was incredulous by such an inflated price for one case of canning jars. So she did a little digging. She called a few stores and asked them how much they were charging. She found the following prices for similar cases of 12 quart-size canning jars:
r L&M Supply in Cloquet: $10.29.
r Target in Duluth, $10.49.
r Kmart by Miller Hill Mall, $11.49 (with lids included).
And one more time for emphasis:
r ShopKo: $19.99 (no lids included).
“Those jars to be double the price is absolutely outrageous, because when you see that, you think you’re going to get a deal,” Schoon told the News Tribune Tuesday.
She said she called the Duluth ShopKo and talked to a manager who said he would pass on her complaint to the chain’s corporate office which apparently sets the week’s “sales.”
It’s deceptive advertising, she insists.
“It meant you would get a deal; I feel cheated and deceived,” said Schoon, warning others to watch those “sale” prices.