Tell all biz complaints

Call it full disclosure. Call it no more Mr. Nice Guy. Call it getting tough.

But the Better Business Bureau serving Minnesota isn’t holding back on consumer complaints about businesses anymore.

Until now, only the category of the complaint was available for public view and some basic information on how the complaint was closed.

But starting this month, you’re able to see all the dirty little details (or lack thereof) in the actual text of the complaint, and the initial business response and any business /consumer correspondence about the matter that followed.

It’s what consumers wanted, BBB staffers say. Consumers wanted more detailed information on the types of complaints filed against companies, and they wanted to know how those complaints were ultimately resolved. It lets consumers see how businesses responded to complaints and gives companies more of a voice in the process, too.

To start out, complaints will go back six months. Check out a business here.